For all of you out there feeling the “economy crunch,” check this out!

CVS Pharmacy plans to open upscale beauty emporia that are somewhat similar to the services that you would find in a Sephora or Ulta

According to WWD Beauty, the new stores, called Beauty 360, will feature “previously untouchable department store brands.” CVS has yet to release the name of these department store brands, but the first two stores are expected to open at the end of the 2008 calendar.

WWDB also mentions that the first two to open will be located in Washington, DC and Sacramento.  I am going to have to check it out!

The stores are supposed to be located within a CVS Pharmacy (with a separate entrance) or next door to a CVS.  But, I get the feeling that you will not feel like you are in a CVS at all.

Love & Soul Always, Kay



(Photo: Rendering of Beauty 360 from WWDB and Courtesy Photo)